http://www.jondonaghy.com Jon Donaghy Fri, 06 Jan 2012 03:52:45 +0000 http://www.jondonaghy.com en http://jondonaghy.com/Etc http://jondonaghy.com/following/jondonaghy.com/Etc Fri, 06 Jan 2012 03:52:45 +0000 Jon Donaghy 2555385 Various projects in collaboration with bands, skateboard companies and clothing brands. <img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFstrangecustoms.jpeg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFstrangecustoms_o.jpeg" data-mid="13886454" border="0" align="left"/><img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFfoundation.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFfoundation_o.jpg" data-mid="12902517" border="0" align="left"/><img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFtui.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFtui_o.jpg" data-mid="12902569" border="0" align="left"/><img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFtitlefight.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFtitlefight_o.jpg" data-mid="12902568" border="0" align="left"/><img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFdep.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFdep_o.jpg" data-mid="12902475" border="0" align="left"/><img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFraindog.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFraindog_o.jpg" data-mid="12902536" border="0" align="left"/><img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFfell.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFfell_o.jpg" data-mid="12902485" border="0" align="left"/><img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFreven.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFreven_o.jpg" data-mid="12902567" border="0" align="left"/><img src="http://payload12.cargocollective.com/1/0/22717/2555385/WFpatos.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555385/WFpatos_o.jpg" data-mid="12902535" border="0" align="left"/> http://jondonaghy.com/Jose-Eli http://jondonaghy.com/following/jondonaghy.com/Jose-Eli Fri, 06 Jan 2012 02:26:26 +0000 Jon Donaghy 2555146 Branding for a short film directed by Joseph Zentil. <img src="http://payload12.cargocollective.com/1/0/22717/2555146/J-E_main1.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555146/J-E_main1_o.jpg" data-mid="12901522" border="0" align="left"/> <img src="http://payload12.cargocollective.com/1/0/22717/2555146/jose-eli_poster1.jpg" width="670" height="1035" width_o="792" height_o="1224" src_o="http://payload12.cargocollective.com/1/0/22717/2555146/jose-eli_poster1_o.jpg" data-mid="12901396" border="0" align="left"/> <img src="http://payload12.cargocollective.com/1/0/22717/2555146/jose-eli_poster2.jpg" width="670" height="1035" width_o="792" height_o="1224" src_o="http://payload12.cargocollective.com/1/0/22717/2555146/jose-eli_poster2_o.jpg" data-mid="12901399" border="0" align="left"/> Other exploration... <img src="http://payload12.cargocollective.com/1/0/22717/2555146/J-E_2.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload12.cargocollective.com/1/0/22717/2555146/J-E_2_o.jpg" data-mid="12901521" border="0" align="left"/> http://jondonaghy.com/They-ve-All-Gone-Away http://jondonaghy.com/following/jondonaghy.com/They-ve-All-Gone-Away Thu, 01 Sep 2011 20:48:11 +0000 Jon Donaghy 1943400 <img src="http://payload.cargocollective.com/1/0/22717/1943400/FallingSpace_WText.jpg" width="670" height="862" width_o="1800" height_o="2318" src_o="http://payload.cargocollective.com/1/0/22717/1943400/FallingSpace_WText_o.jpg" data-mid="9634974" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1943400/Screen shot 2011-09-01 at 4.21.39 PM.png" width="670" height="392" width_o="2048" height_o="1198" src_o="http://payload.cargocollective.com/1/0/22717/1943400/Screen shot 2011-09-01 at 4.21.39 PM_o.png" data-mid="9635009" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1943400/Screen shot 2011-09-01 at 4.21.17 PM.png" width="670" height="448" width_o="2048" height_o="1372" src_o="http://payload.cargocollective.com/1/0/22717/1943400/Screen shot 2011-09-01 at 4.21.17 PM_o.png" data-mid="9635035" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1943400/Screen shot 2011-09-01 at 4.21.59 PM.png" width="670" height="390" width_o="2048" height_o="1192" src_o="http://payload.cargocollective.com/1/0/22717/1943400/Screen shot 2011-09-01 at 4.21.59 PM_o.png" data-mid="9635103" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1943400/Screen shot 2011-09-01 at 4.22.49 PM.png" width="670" height="346" width_o="2048" height_o="1060" src_o="http://payload.cargocollective.com/1/0/22717/1943400/Screen shot 2011-09-01 at 4.22.49 PM_o.png" data-mid="9635128" border="0" align="left"/> http://jondonaghy.com/White-on-Black http://jondonaghy.com/following/jondonaghy.com/White-on-Black Wed, 27 Jul 2011 21:50:25 +0000 Jon Donaghy 1788070 <img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lxr8bpfXOk1qaouuqo1_r1_1280.jpeg" width="670" height="921" width_o="931" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lxr8bpfXOk1qaouuqo1_r1_1280_o.jpeg" data-mid="13886564" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lyttqaBbcr1qaouuqo1_r1_1280.jpeg" width="670" height="891" width_o="1280" height_o="1703" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lyttqaBbcr1qaouuqo1_r1_1280_o.jpeg" data-mid="13886566" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lq5of6Xzlp1qaouuqo1_1280.jpeg" width="670" height="952" width_o="900" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lq5of6Xzlp1qaouuqo1_1280_o.jpeg" data-mid="13886560" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lrdi5wUIiO1qaouuqo1_r1_1280.jpeg" width="670" height="898" width_o="954" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lrdi5wUIiO1qaouuqo1_r1_1280_o.jpeg" data-mid="13886562" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lngumqgmxj1qaouuqo1_r1_1280.jpeg" width="670" height="915" width_o="937" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lngumqgmxj1qaouuqo1_r1_1280_o.jpeg" data-mid="8811805" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lmulmmGWFg1qaouuqo1_r1_1280.jpeg" width="670" height="940" width_o="912" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lmulmmGWFg1qaouuqo1_r1_1280_o.jpeg" data-mid="8811821" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lnkf37NW7C1qaouuqo1_1280.jpeg" width="670" height="972" width_o="882" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lnkf37NW7C1qaouuqo1_1280_o.jpeg" data-mid="8811823" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lmfkbrK2aQ1qaouuqo1_1280.jpeg" width="670" height="862" width_o="994" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lmfkbrK2aQ1qaouuqo1_1280_o.jpeg" data-mid="8811818" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lojy26OprM1qaouuqo1_1280.jpeg" width="670" height="916" width_o="936" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lojy26OprM1qaouuqo1_1280_o.jpeg" data-mid="8811828" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lowoa9OnUg1qaouuqo1_1280.jpeg" width="670" height="859" width_o="998" height_o="1280" src_o="http://payload.cargocollective.com/1/0/22717/1788070/tumblr_lowoa9OnUg1qaouuqo1_1280_o.jpeg" data-mid="8811830" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1788070/molotov_small.jpg" width="670" height="866" width_o="1200" height_o="1552" src_o="http://payload.cargocollective.com/1/0/22717/1788070/molotov_small_o.jpg" data-mid="9092258" border="0" align="left"/> http://jondonaghy.com/Well-Fed http://jondonaghy.com/following/jondonaghy.com/Well-Fed Thu, 26 May 2011 00:33:59 +0000 Jon Donaghy 1481272 “The only paradox that seems to stand up against the test of the abstract is this: ‘The only constant is change.’” - Author Unknown Well Fed started as a central place to compile content I found interesting and influential but quickly turned into more. I wanted it to be an organic platform for creative outlet. Something that could grow and adapt. Content and perspectives will always change, so why tie yourself down to one title or vision? Well Fed is a roof I’ve built to house whatever’s next. Motion pictures, zines, apparel, collaborations, branding, etc. Creative freedom. <img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture_7.png" width="670" height="442" width_o="1000" height_o="661" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture_7_o.png" data-mid="12573887" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture_8.png" width="670" height="446" width_o="1000" height_o="666" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture_8_o.png" data-mid="12573890" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture_9.png" width="670" height="445" width_o="1000" height_o="665" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture_9_o.png" data-mid="12573891" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture_10.png" width="670" height="446" width_o="1000" height_o="666" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture_10_o.png" data-mid="12573894" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture_11.png" width="670" height="444" width_o="1000" height_o="664" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture_11_o.png" data-mid="12573897" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/Well_Fed_0.jpg" width="670" height="773" width_o="1275" height_o="1472" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Well_Fed_0_o.jpg" data-mid="12900265" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/Well_Fed_1.jpg" width="670" height="445" width_o="1650" height_o="1098" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Well_Fed_1_o.jpg" data-mid="12900269" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/Well_Fed_3.jpg" width="670" height="445" width_o="1650" height_o="1098" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Well_Fed_3_o.jpg" data-mid="12900280" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/WF.jpeg" width="670" height="936" width_o="670" height_o="936" src_o="http://payload.cargocollective.com/1/0/22717/1481272/WF_o.jpeg" data-mid="12573962" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_ljm77bpeEd1qaouuq.jpg" width="670" height="414" width_o="1280" height_o="792" src_o="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_ljm77bpeEd1qaouuq_o.jpg" data-mid="7269900" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/WF_subway.gif" width="670" height="408" width_o="670" height_o="408" src_o="http://payload.cargocollective.com/1/0/22717/1481272/WF_subway_o.gif" data-mid="7270213" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/2.jpg" width="670" height="446" width_o="1000" height_o="667" src_o="http://payload.cargocollective.com/1/0/22717/1481272/2_o.jpg" data-mid="7269327" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/4.jpg" width="670" height="446" width_o="1000" height_o="667" src_o="http://payload.cargocollective.com/1/0/22717/1481272/4_o.jpg" data-mid="7269312" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/1.jpg" width="670" height="446" width_o="1000" height_o="667" src_o="http://payload.cargocollective.com/1/0/22717/1481272/1_o.jpg" data-mid="7269338" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/1003001403a.jpg" width="670" height="502" width_o="1000" height_o="750" src_o="http://payload.cargocollective.com/1/0/22717/1481272/1003001403a_o.jpg" data-mid="7269597" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture-3.jpg" width="670" height="446" width_o="1000" height_o="667" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture-3_o.jpg" data-mid="7269464" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture-5.jpg" width="670" height="446" width_o="1000" height_o="666" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture-5_o.jpg" data-mid="7269473" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture-6.jpg" width="670" height="444" width_o="1000" height_o="664" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture-6_o.jpg" data-mid="7269481" border="0" align="left"/> {image 28} <img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture_4-1.png" width="670" height="443" width_o="1000" height_o="662" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture_4-1_o.png" data-mid="7269502" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/Picture_3.png" width="670" height="444" width_o="1000" height_o="664" src_o="http://payload.cargocollective.com/1/0/22717/1481272/Picture_3_o.png" data-mid="7269534" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_locx1b4v7g1qaouuq.png" width="670" height="444" width_o="1005" height_o="666" src_o="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_locx1b4v7g1qaouuq_o.png" data-mid="8651101" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_locwvwdi6k1qaouuq.png" width="670" height="441" width_o="1007" height_o="664" src_o="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_locwvwdi6k1qaouuq_o.png" data-mid="8651123" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_locwx5qqqU1qaouuq.png" width="670" height="444" width_o="1006" height_o="668" src_o="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_locwx5qqqU1qaouuq_o.png" data-mid="8651132" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_locwythkQS1qaouuq.png" width="670" height="446" width_o="1005" height_o="669" src_o="http://payload.cargocollective.com/1/0/22717/1481272/tumblr_locwythkQS1qaouuq_o.png" data-mid="8651138" border="0" align="left"/> http://jondonaghy.com/Bummer-Get-Well-Cards http://jondonaghy.com/following/jondonaghy.com/Bummer-Get-Well-Cards Tue, 17 May 2011 02:16:20 +0000 Jon Donaghy 369848 An alternative get well soon card set contains two cards. The first shows a dude that's really swimming in it. The second shows creepers living in a digestive system. The inside reads, "Bummer. Get well soon." <img src="http://payload.cargocollective.com/1/0/22717/369848/Picture 6.png" width="670" height="437" width_o="767" height_o="501" src_o="http://payload.cargocollective.com/1/0/22717/369848/Picture 6_o.png" data-mid="1630216" border="0" align="left"/> http://jondonaghy.com/Gizmo-Hardware http://jondonaghy.com/following/jondonaghy.com/Gizmo-Hardware Tue, 17 May 2011 02:16:09 +0000 Jon Donaghy 369843 A line of tools targeted to a younger audience. Designed to encourage a sense of community. Each logo is specific to the tool it represents. <img src="http://payload.cargocollective.com/1/0/22717/369843/Picture 3.png" width="670" height="437" width_o="768" height_o="502" src_o="http://payload.cargocollective.com/1/0/22717/369843/Picture 3_o.png" data-mid="1630187" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/369843/Picture 4.png" width="670" height="437" width_o="767" height_o="501" src_o="http://payload.cargocollective.com/1/0/22717/369843/Picture 4_o.png" data-mid="1630188" border="0" align="left"/> Top row: hammer, pliers, saw Bottom row: tacks, lock, tool box <img src="http://payload.cargocollective.com/1/0/22717/369843/Picture 5.png" width="670" height="437" width_o="765" height_o="500" src_o="http://payload.cargocollective.com/1/0/22717/369843/Picture 5_o.png" data-mid="1630189" border="0" align="left"/> http://jondonaghy.com/Puma-Catalyst-System http://jondonaghy.com/following/jondonaghy.com/Puma-Catalyst-System Sat, 14 May 2011 20:33:11 +0000 Jon Donaghy 1444783 Logo system for Puma outdoor active wear. <img src="http://payload.cargocollective.com/1/0/22717/1444783/CATalyst1.png" width="670" height="299" width_o="670" height_o="299" src_o="http://payload.cargocollective.com/1/0/22717/1444783/CATalyst1_o.png" data-mid="7040793" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1444783/CATalystJacket.png" width="670" height="364" width_o="670" height_o="364" src_o="http://payload.cargocollective.com/1/0/22717/1444783/CATalystJacket_o.png" data-mid="7040701" border="0" align="left"/> Other exploration... <img src="http://payload.cargocollective.com/1/0/22717/1444783/ActiveIQ.png" width="670" height="299" width_o="670" height_o="299" src_o="http://payload.cargocollective.com/1/0/22717/1444783/ActiveIQ_o.png" data-mid="7041107" border="0" align="left"/> http://jondonaghy.com/Puma-Hardchorus http://jondonaghy.com/following/jondonaghy.com/Puma-Hardchorus Sat, 14 May 2011 18:59:57 +0000 Jon Donaghy 1444505 "What do you do when Valentine's Day falls on Game Day?" A Valentine's Day microsite for PUMA supporting the Love = Football campaign. Huge football matches were scheduled on Valentine's Day, so we need to provide guys with an out. We created two videos of groups of real football hooligans singing cheesy love songs. Working with 'Truly, Madly, Deelpy' from Savage Garden--arguably one of the worst songs ever recorded--was a dream come true. On the site, users could dedicate a version of one of the hardchorus videos to their loved one using Facebook Connect or E-mail. The dedicated video was then posted to the loved one's wall, including a unique URL with a customized interface just for her. <img src="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_1.jpg" width="670" height="434" width_o="670" height_o="434" src_o="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_1_o.jpg" data-mid="7039032" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_5.jpg" width="670" height="429" width_o="670" height_o="429" src_o="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_5_o.jpg" data-mid="7039039" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_6.jpg" width="670" height="429" width_o="670" height_o="429" src_o="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_6_o.jpg" data-mid="7039043" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_2.jpg" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_2_o.jpg" data-mid="7039045" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_3.jpg" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_3_o.jpg" data-mid="7039068" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_7.jpg" width="670" height="431" width_o="670" height_o="431" src_o="http://payload.cargocollective.com/1/0/22717/1444505/hardchorus_hero_7_o.jpg" data-mid="7039070" border="0" align="left"/> http://jondonaghy.com/Bing-Decode-Jay-Z http://jondonaghy.com/following/jondonaghy.com/Bing-Decode-Jay-Z Sat, 14 May 2011 18:50:17 +0000 Jon Donaghy 1444481 Every page of Jay-Z’s book, DECODED, was released to the public before the book hit stores. Each page was placed in locations around the world, related to their specific content. The journey took players from the Brooklyn projects where Jay-Z grew up all the way to London where he found inspiration. The immersive online experience utilized multiple facets of Bing, including Bing Maps and Bing Entertainment, to give fans full access to the stories behind Jay-Z’s songs. It was up to fans to find these pages using Bing technologies to walk the streets that Jay-Z walked. Over the course of a month, fans came together as a community to compile DECODED online before it hit bookshelves. Over 300 pages to decode, located via 600 unique traditional, non-traditional and digital advertising placements in 15 locations around the world and in Bing Maps, 200 prize winners, one grand prize winner and the unveiling of DECODED – all in 4 weeks. <img src="http://payload.cargocollective.com/1/0/22717/1444481/22.png" width="670" height="377" width_o="670" height_o="377" src_o="http://payload.cargocollective.com/1/0/22717/1444481/22_o.png" data-mid="7038866" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/33.png" width="670" height="438" width_o="670" height_o="438" src_o="http://payload.cargocollective.com/1/0/22717/1444481/33_o.png" data-mid="7038876" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/55.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload.cargocollective.com/1/0/22717/1444481/55_o.jpg" data-mid="7038881" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/44.jpg" width="670" height="443" width_o="670" height_o="443" src_o="http://payload.cargocollective.com/1/0/22717/1444481/44_o.jpg" data-mid="7038886" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/66.jpg" width="670" height="444" width_o="670" height_o="444" src_o="http://payload.cargocollective.com/1/0/22717/1444481/66_o.jpg" data-mid="7038891" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/PLA004_Homepage.jpg" width="670" height="360" width_o="1245" height_o="670" src_o="http://payload.cargocollective.com/1/0/22717/1444481/PLA004_Homepage_o.jpg" data-mid="7200211" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/PLA014_Homepage.jpg" width="670" height="360" width_o="1245" height_o="670" src_o="http://payload.cargocollective.com/1/0/22717/1444481/PLA014_Homepage_o.jpg" data-mid="7200213" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/PLA032_Homepage.jpg" width="670" height="360" width_o="1245" height_o="670" src_o="http://payload.cargocollective.com/1/0/22717/1444481/PLA032_Homepage_o.jpg" data-mid="7200215" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/PLA058_Homepage.jpg" width="670" height="360" width_o="1245" height_o="670" src_o="http://payload.cargocollective.com/1/0/22717/1444481/PLA058_Homepage_o.jpg" data-mid="7200216" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/PLA078_Homepage.jpg" width="670" height="360" width_o="1245" height_o="670" src_o="http://payload.cargocollective.com/1/0/22717/1444481/PLA078_Homepage_o.jpg" data-mid="7200219" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/PLA085_Homepage.jpg" width="670" height="360" width_o="1245" height_o="670" src_o="http://payload.cargocollective.com/1/0/22717/1444481/PLA085_Homepage_o.jpg" data-mid="7200220" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/PLA139_Homepage.jpg" width="670" height="360" width_o="1245" height_o="670" src_o="http://payload.cargocollective.com/1/0/22717/1444481/PLA139_Homepage_o.jpg" data-mid="7200221" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/PLA184_Homepage.jpg" width="670" height="360" width_o="1245" height_o="670" src_o="http://payload.cargocollective.com/1/0/22717/1444481/PLA184_Homepage_o.jpg" data-mid="7200222" border="0" align="left"/> <img src="http://payload.cargocollective.com/1/0/22717/1444481/LeftPage.jpg" width="670" height="473" width_o="2048" height_o="1448" src_o="http://payload.cargocollective.com/1/0/22717/1444481/LeftPage_o.jpg" data-mid="7200262" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1444481/MIddlePage.jpg" width="670" height="473" width_o="2048" height_o="1448" src_o="http://payload.cargocollective.com/1/0/22717/1444481/MIddlePage_o.jpg" data-mid="7200264" border="0" align="left"/><img src="http://payload.cargocollective.com/1/0/22717/1444481/RightPAge.jpg" width="670" height="473" width_o="2048" height_o="1448" src_o="http://payload.cargocollective.com/1/0/22717/1444481/RightPAge_o.jpg" data-mid="7200329" border="0" align="left"/>